- --Hi!

• HOME
• fine art
• portraits
• editorial
• landscape
• ocassions
• food
• flora/fauna
• misc.

• sample
• GRAPHICS (配信画面など）
• LIVE2d
• photo

Based on the usability test results, I find that most of participant recognize how LEARN in main menu will take them to an introduction page while starting from EMERGENCY from the main menu will skip the introduction and take them straight to first aid steps. Most participant intuitively use the search function first given an emergency situation. However, it must be noted that some users would gravitate towards FIRST AID first instead of SEARCH.
To combat this, I have changed FIRST AID to LEARN and search to FIRST AID

A French Bakery: Rouleaux

Project overview

The product:
Mobile app and homepage for Rouleaux, a regional bakery generally located in the metropolitan areas.My role: ___ this is a solo project!Project duration: 4 weeks (about 14 hours over 4 weeks on production, not including research time)

TL;DR: Play around with the mobile app prototype here / or the homepage prototype here !
Do keep in mind that these are pre-filled and I only provide one screen of bread details so don’t be alarmed they all redirect to zunda anpan!

Problem and challenges

Busy individuals often lack the time to spend ordering or waiting when buying baked goods in store, or to even go to a bakery in the first place. Existing available bakery apps provide no function besides being a glorified point card substitute.

The goal

Design a mobile app for Rouleaux that allows users to easily order and pick up fresh baked goods, accompanied with a homepage for large scale ordering.

Market research

User research

I conducted interviews and created empathy maps to understand the users I’m designing for and their needs and use the finding to craft a few user personas. A primary user group identified through research were working adults who don’t have time to buy baked goods in stores.
This user group confirmed initial assumptions about Rouleaux customers, but research also revealed that time was not the only factor limiting users from baking at home. Other user problems included obligations, interests, or challenges that make it difficult to get ingredients and time to make baked goods at home, or go to a bakery in-person.With that, I gathered four main pain points.
On ability; as working adults are too busy to spend time making their own baked goods at home.
On time; as working adults are often too busy to even visit or order baked goods in store.
On functions; as existing mobile applications for bakeries offer minimal function and often do not have an option to order in advance.
Lastly, on contents; as existing apps for bakeries do not have exhaustive menu listings and other important information that might be useful for the customers.

Personas

Paper wireframes

Keeping user pain points in mind, I drafted a few paper wireframes.
For the menu I prioritized easy access of the exhaustive item listing and information to help users save time browsing, selecting, and ordering baked goods.

Sitemaps

For the app I prioritized personal orders while for the homepage, menu has been simplified and it's focused on handling large order such as catering.

Lo-fi wireframes

As the initial design phase continued, I made sure to base the screen designs on feedback and findings from the user research
Here is one screen as an example.

Flow

The primary user flow I connected was browsing and ordering baked goods, so the prototype could be used for the next step, usability studies.

Usability study

Before moving on to mockups, I drafted a style guide and here, I’d like to introduce two of my favourite assets from this project.For the logo, I made a rolling pin made from baguette. Very suitable for a French bakery called Rouleaux.

As for the buttons, I made a bread shaped button which rises to look “baked” when pressed!

And below is the rest of the style guide.

Mockups

Referencing the key findings from the first usability study, I started implementing that to the mockups.

And for the accompanying home page:

Flow

I also made sure to adhere to accessibility standard, paying more attention to the following accessibility considerations.

play around with the prototype here

For this project I have conducted interviews and surveys regarding flower purchases.
The following are some of the insights from my research combined.

About half of the respondents prefer to shop for flowers from independent florist, although only about 15% of them would actually shop there. The other half of the respondents prefer to shop from stores (gardening, wholesale and grocery combined) however in actuality purchases from such stores made up 85%, most of the flower purchases

In the ideal setting, I would've expected the result to match each other but in this case, it was the opposite. Why?

People are attracted to the convenience of being able to pick out flowers as they run errands or do grocery shopping. But if convenience is the key,
how come none of our respondents prefer to or purchase flowers online?

Paper wireframes; brainstorming notes

勉強したことがない＊polyglotのしん＊＊が教える多語学を完全制覇にする方法
(日本語は↓↓にスクロールしてね）1. GRAMMARWhy?A lot of people start learning shiny new languages by learning ✨vocabulary✨and sure, while it’s nice to know how things are called in different languages, and I won’t discard it as a learning option if it’s just for fun BUT if you’re serious about wanting to be able to be decently fluent at another language this approach won’t get you anywhere because why? Because you’ll end up stuck with broken [insert whatever language here] for the longest time. So why grammar? With knowing the proper grammar and structure you will know how to properly construct a sentence! And now that you know the building blocks of that sentence, everytime you hear something new, you’ll know what part of speech that new word is, what kind of vocab that is etc etc in short things will naturally fill out for you!!! Knowing what type to look out for also makes it easier to 1)gather meanings from context and 2) remember new vocab.1. PRONUNCIATIONWhy?This one is simple; it doesn’t have to be perfect, some languages are just inherently complicated in that department! But if no one can understand what you’re saying then it’d be such a shame that all of your effort only shows on paper. Besides, pronunciation just seemed hard for most people because they’re not properly taught in school, even at all.1. ACTUALLY USE THE DAMN LANGUAGEWhy? If you don’t use it it doesn’t stick. I doesn’t get any simpler than thatHow? An easy (and a cheat, tbh) for this is to study abroad if you can. Be in survival mode, be in a situation where you would be exposed to that language so much that you have no other choice but to use it and get used to it! And the following applies whether or not you can study abroad, make friends to practice with! A lot of mistakes people make is just sticking on befriending people that speak the same language as them. You won’t improve like this. Don’t be afraid to branch out! Otherwise you’ll end up spending years in another country while still sounding like you’re fresh off the boat. I surely don’t want to live like that! Another mistakes people often make (although much MUCH better) is that they befriended other newcomers because they feel like they at least wouldn’t be embarrassed by their skill level. You won’t learn much more like this! Aim for more!! Again, don’t be afraid to branch out!!! Get yourself a friend who you can practice with AND who can help you learn!! This is especially easy to find if you’re still in school! In general people are nice and will be willing to help🥰 you might as well learn how to make errors like a native would do ww BRANCH OUT!!Getting a personal free tutor is the best and the easiest way to get started but if you’re like me when i was a wee baby then all you have to do is:Start thinking in your target language ASAPwatch or listen to more of target language. Immerse yourself in that and soon enough you’ll realize you don’t actually need that subtitle😉how is it for fun and learning at the same time?Take it from me i have never formally taken japanese for example and yet i managed to TA UD when i finally do LMAOand was also in ESL for like… a month bc i thought it was stupid LOLin short find a way that its easy and fun for you to incorporate new languages in your life 🥰- ただ勉強ができないだけ  多分E2なもんで天才ではないけど学習障害を持つ人ができればバカでなければ絶対できる！！
- *一応a linguist (UCSC Linguistics & Language studies degree (with extra serving of programming syntax LOL)1. 文法から学ぶべき飽きるほど単語から勉強はじめる人はよく目にする。それはそれで別にいいけど、真剣に話せるようになりたい人にはお勧めしません。なぜかというとその方はカタコトになりがちなのです。ではなぜ文法からなのでしょうか。正しい文法と構造を知ることで、正しく文章を組み立てることができるようになり、文の構成要素を知ることで新しい単語などを聞くたびに、そのワードはどんな品詞やタイプなのかを自然に分かりようになりますまた、どのようなタイプの単語があるのかを知ることで、1)文脈から意味を推測したり、2)新しい単語を覚えるのもより簡単になります1. 発音完璧である必要はありません。余計にややこしい言語もいるからね（とくに英語）。自分の言っていることを理解しずらかったらせっかくの動力がほぼ水の泡になるので発音もきちんと勉強するべきです。学校ではちゃんと教えられていないから難しそうなだけなのよ1. 実際にその言語を使うこれは当然なこと。使わなければ頭にのこらないのです。一番簡単な方法は（というかチート）は、できることなら留学することです。サバイバルモードで、その言語を使うしかならないような状況に身を置いて、慣れることです。留学でよくあることですが、自分と同じ言語を話す人だけに仲良くなりがち。こんなんじゃ上達しない、実際によく見かけます。10年いても移住したてのスキルのまま。もう一つは留学できるかどうかにかかわらず低級言語レベルの友達しか作らない、「自分と同じレベルぐらいなら恥ずかしくないだろう」という考え方。これもあんまり勉強にならいないのよ。上を目指せ！一緒に練習できて、教えてくれる友達を見つけよう!まだ学校にいる場合は簡単にできるので恐れずに声をかけよう、一般的に、人々は親切で、喜んで助けてくれるでしょう🥰どうせならネイティブっぽくミスも出来るようになれｗｗ自分用のチューターを無料で得られるなら最高なのでは？練習相手を見つかりにくい場合は早急にターゲット言語での思考をすること！また、その言語でのエンタメなどをもっと観たり聴いたりして、とにかく言語に囲まれているべき！楽しみながら学べるっていいじゃないつまり、○○言語を生活の中に取り入れることが簡単で楽しい方法を見つけることですちゃんと練習すれば2ヶ月あれば簡単にできるものなので